Our factories receive deliveries of up to 500 tons of fresh potatoes every day. 150 contract farmers from the region ensure a steady supply. But if you think that these are just any potatoes, you are wrong. We only use the very best potatoes for our production!

Our potatoes do not only originate from the best areas of cultivation such as the Lüneburg Heath or the Altmark in Northern Germany, they are also subject to constant checks during the entire growing and maturing phase. But that is not all, by far. After the harvest, the ripe potatoes have to go through the very tough bonus-malus system of our potato receiving department where they are put through their paces:

A random sample of 100 potatoes is taken from each raw material delivery and checked for external flaws. But we are not superficial, on the contrary - much more than the outer appearance, we are interest in the inner values of the potatoes. So these are then peeled, halved and checked for internal flaws. Any identified flaws are multiplied with a factor according to the number and severity of the flaws and then added up. If the sum exceeds a defined limit, this is the end of the road for the potatoes and they have to travel back home with the farmer. If they pass the first check, other tests follow to determine nitrate and starch content as well as dry matter.

Clenze

The headquarter of Grocholl GmbH & Co. KG is situated in Clenze in Northern Germany. This includes the administration, the laboratory and the central warehouse as well as the potato production for food retail and the pasta production.

Quality and safety are one of the most important aspects for a company in the food industry. For both, our customers can rely on our high standards which we apply to all steps of our production process. In-house laboratories for chemistry and microbiology ensure cintinous monitoring.

Top Brand of 2018

Lebensmittel-Zeitung, the leading trade and business magazine for the consumer goods business in Germany, selects the 100 most successful brands in the most important categories each year.

But before any awards can be presented to a brand, it first has to be tested by the market research institute GfK SE in Nuremberg. To ensure comprehensive brand testing, the brand is examined closely with regard to market share, sales development, market significance and customer reach.

For the fourth year running, Grocholl has come out on top of over 5,000 brands and received the "TOP Brand" award for 2018, 2016, 2014 & 2013.

IFS Food Standard

The IFS Food Standard is a standard recognised by the GFSI (Global Food Safety Initiative) for auditing food manufacturers. The focus is on food safety and the quality of the processes and products. The standard applies to food processing companies and to companies who package unpackaged food.

IFS Food applies wherever products are "processed" or wherever there is a risk of contamination of the product during the primary packaging process. The standard is important for all food manufacturers, especially for manufacturers of private label products as many requirements verify the compliance with customer specifications.

The IFS Food was developed in close cooperation with certification bodies, retailers, the food processing industry and system catering.

Since the first certification in 2004, Grocholl has consistently achieved the "Higher Level".

Grocholl - 50 years of quality